The star also said she's planning on featuring 'real people' as the models in her brand's ad campaigns
about her own relationship with makeup and the inspiration behind the products she’s been creating behind-the-scenes for fans.You'll get the latest updates on this topic in your browser notifications.
“I wanted to start a conversation about how can you make yourself feel great,” Gomez said. “It’s not necessarily about needing these things to make yourself feel beautiful.” “People of my generation have all this pressure to look a certain way, and I wanted to make a line that took away a bit of that pressure,” she continued.Although Gomez has yet to announce exactly what day Rare Beauty will launch, she did share some more details about the products she has in the lineup. “I have 48 shades of foundation and concealer. I use real people in the campaigns,” the star said of her inclusive approach to her brand.
Gomez first revealed that she’s been secretly working on this project for the past two years by posting a video to Instagram at the beginning of February. “Guys, I’ve been working on this special project for two years and can officially say Rare Beauty is launching in
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