I’m a London-based freelance journalist who specializes in all aspects of technology including reviews, investigations, comment and news. My Audible original podcast 'The Squid Scam' came out in January 2023. I have also written for The Guardian, TechRadar, The Evening Standard, New Scientist and others.
Thursday, Jan. 11, 2024. Samsung Electronics Co. is turning to artificial intelligence features to revamp its flagship Galaxy smartphones, betting that the technology can give it an advantage over Apple Inc.'s iPhone. Photographer: David Paul Morris/BloombergThe Korean company has knocked 10%-off all Galaxy 24 models when buyers use the code “7DAYS” at checkout. As you may have guessed, the sale lasts for seven days and ends on March 19th.
Crucially, Samsung says that the 10% off voucher can be used alongside its long-running “APP5” code, which only works when devices are bought through the Samsung Shop app. The catch is that this deal only applies to shoppers in the U.K., and Samsung isn’t offering the same high trade-in prices for your old phone as it did when the S24 launched. With that said, Samsung has discounted the Galaxy S24 Ultra 512GB by $120 for U.S. shoppers.which gives Galaxy phone owners in the U.K.
There is some logic to this aggressive pricing. Major smartphone makers, such as Google, are hoping to push more users to sign up for their subscription services. The Search company recently addedGalaxy S24 and S23 AI features in the future . But, to get people to join a subscription, they need to have the hardware first—hence the increasingly aggressive device price war we’ve seen play out in the last few months.
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