WASHINGTON - Paediatricians and parents are calling for the United States to treat new high-caffeine energy drinks like alcohol and cigarettes and ban their sale to minors as a single serving can contain as much caffeine as six Coca-Colas. Prime Energy, which launched in 2023, has 200mg of caffeine within its 350ml can - exceeding permissible caffeine levels in Canada,...
WASHINGTON - Paediatricians and parents are calling for the United States to treat new high-caffeine energy drinks like alcohol and cigarettes and ban their sale to minors as a single serving can contain as much caffeine as six Coca-Colas.
According to the American Academy of Child and Adolescent Psychiatry, there is no proven safe dose of caffeine for children. Side effects for children consuming caffeine could include rapid or irregular heartbeats, headaches, seizures, shaking, stomach upset and adverse emotional effects on mental health, she said.
The co-founders of Prime, social media influencers Logan Paul and KSI, said in August media interviews that they are not marketing the drink to children, adding that retailers should police sales to minors.The American Medical Association supports a ban on the marketing of caffeine drinks to children under the age of 18, according to its policy set in 2013.
Out of excitement, she overlooked the black writing at the bottom of the coloured cans that said "energy drink" before bringing it home to her children.
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