Cîroc confirms that the flavour won't be headed to Mzansi.
While AKA helped #EverybodyLovesWatermelon trend on Twitter, fans anticipated that the war between the two would soon move to liquor store shelves when Cîroc watermelon is released locally.
However, in a statement to TshisaLIVE, Cîroc's manufacturers confirmed that the flavour will not be heading to our shores. "Diageo SA would like to confirm that there are currently no plans in place to bring the Cîroc Summer Watermelon flavour to the South African market. We understand that the launch of the aforementioned flavour has caused major confusion on social media over the past week. The launch of the watermelon variant will be rolled out in some markets, excluding South Africa," spokesperson Jay Badza explained.
He said flavours were rolled out seasonally, according to a region's demand, and said South Africans could look forward to getting their hands on Cîroc in a limited-edition pack designed by well-known US fashion designer Jeremy Scott.
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