RalphLauren’s spring 2024 menswear collection has arrived. View every look:
If Quiet Luxury was not an almost arbitrary construct created to generate SEO-sexy content related to some popular TV shows, then Ralph Lauren would be the king of its American iteration—just as he remains the king of so many categories in American fashion. Following a four-year absence, his expansive and spiffily attired team returned to his gorgeous green marble Milan palazzo today. They were back to showcase Lauren’s Purple Label collection, and rightfully so.
Once past the custom Jaguar XK120 in the atrium, through the scrum of Champagne proffering waiters on the staircase and up onto the, there was a Lauren representative there to talk through the collection there to talk through the collection. This was breakdownable into three sections; latte, navy, and rainbow resort.
The latte section featured deconstructed unlined formalwear including two peaked collar double breasted suits in linen and flecked shantung silk. There was a marvelous pleat-shouldered sports jacket in silk/linen herringbone over a v-neck herringbone sweater in coffee shades teamed with an expertly folded coffee check tie, complete with tie-pin.
The final section was in another room, and getting to it was happily delayed by a detour into a new line of accessories named Bedford. Saddle stitched in aniline leather, they included burnished grip bags with interior “grab and go” canvas baglets, a backpack you just knew would get better and better with wear, and some ‘RL’ sandals. Nice.
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