SPONSORED | Achieving gender diversity and equality in male-dominated industries is not just a need, but a pathway to success, says Sindi Mbulawa, CEO of Prism Investment Holdings.
Prism Investment Holdings CEO Sindi Mbulawa works to create an inclusive workplace which rewards talent and inspires women to reach their potentialPrism Investment Holdings CEO Sindi Mbulawa's passion is centred on encouraging women in the natural resources and financial services sectors to overcome adversity. Picture: SUPPLIED
Prism’s work is crucial, especially after various big corporate financial scandals over the past years, such as those relating to Steinhoff, and even the SA Revenue Service , where work had been signed off on by external advisers. “First of all, being a CEO comes with enormous responsibilities and secondly, being an African woman of colour within the natural resources and financial services sectors has its own challenges,” she says. “There are more critics than there are supporters, and you are expected to fit into a certain mold of how leaders in these sectors have traditionally behaved, both professionally and personally.
Yet her grit and hard work paid off as she rose through the ranks, creating not only her own career, but showing the need for diversity and the way inclusion contributed to a company’s success. She sees this issue as her own personal challenge, and as a contribution to a meritocratic society where performance, rather than demographics, is rewarded.
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