Primark has seen an increase in sales of luggage and 'people buying for hot summer holidays . . . in January'
Primark has seen an increase in sales of luggage and ‘people buying for hot summer holidays . . . in January’February 27, 2023 8:36 pm
The budget fashion retailer Primark said on Monday that resilient consumer spending was driving up sales., said that sales at Primark’s 419 shops were expected to rise by 16 per cent to £4.2bn in the six months to 4 March, and that while it continued to face significant cost pressures, consumer spending had been “more resilient than anticipated”.
“Our proposition of great quality at affordable prices and attractive store experience is proving increasingly appealing to both existing and new customers,” it added.ABF said that people were planning for their summer holidays, despite the cost of living crisis, with strong sales of luggage and beachwear such as sunglasses, swimwear, beach footwear and even shorts.
John Bason, the finance director, said Primark had seen an increase in sales of luggage and “people buying for hot summer holidays – and they’re doing it in January”. It said its food businesses, including grocery brands Twinings tea, Jordans cereals, Ryvita and Ovaltine drinks, continued to try andIts Kingsmill bread brand had seen price increases but volumes continued to be strong. It said last year it had stopped producing its Bürgen loaves to concentrate on “core volume lines”. Its sugar business is forecast to be higher, due to rising prices and poor weather contributing to low sugar beet yields across Europe.
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