New Gen Z 'put downs' are taking the centre stage as older insults are consigned to history.
Classic British insults such as pillock, plonker and git could soon be on their way out, as Gen Z embrace newer terms like "basic", "Karen" and "simp".
Fans of Only Fools and Horses may wish to look away as 25% had no idea that the term “plonker” was used as an insult - or "put downs", as Gen Z would call them.Nearly half of Brits under the age of 28 had not heard of the insult “cad”, which refers to an unreliable character - particularly a man who has behaved badly with disregard to women.
“Language changes, evolves and moves on,” said Harriet Scott, CEO of research agency Perspectus Global. “It has been fascinating researching thousands of old insults such 'mooncalf' which used to mean a fool - or 'Cozener' meaning a trickster dating back to Shakespearean England”.Perspectus' study suggests 53% of Brits over the age of 40 believe insults were of a gentler nature back in the day, with 60% feeling they were more jovial than modern day put downs.
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