Phishing: Who Takes the Bait?

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Phishing: Who Takes the Bait?
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Are some of us more susceptible to phishing scams than others? The psychology behind what makes us vulnerable to these tricks—and how you can be ready for them.

to better understand, from a psychological perspective, who is most susceptible to phishing attempts. The researchers’ ultimate goal is to target and hopefully inoculate at-risk individuals against phishing.People who slow down and engage in reflection are less likely to fall for a scam email.

What did the researchers find? First, people are not great at differentiating between phishing and legitimate emails. No one categorized all 36 emails correctly, and only one person identified all 18 phishing emails. In fact, the average number of emails identified correctly was 68%. Although personality traits were not statistically significantly linked to performance, cognitive reflection was.

The lesson? Take your time when reading emails related to money, particularly if you tend to make decisions intuitively and impulsively. Jones and her colleagues note that their data support the likely effectiveness of initiatives such as the United Kingdom’s

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