ICYMI: Bringing in Be & Cheery can potentially bolster PepsiCo's performance in China and raise its e-commerce capabilities around the world
Be & Cheery sells nuts, dried fruits, and other snack products in China through e-commerce platforms like Alibaba's Tmall, the snack company's largest online retail platform by sales, per the ; across all platforms, it brought in approximately 5 billion yuan in revenue in 2019.
Bringing in Be & Cheery can potentially bolster PepsiCo's performance in China and raise its e-commerce capabilities around the world. Adding Be & Cheery could help PepsiCo to realize that potential as it believes the acquisition's products are complementary to its own. Be & Cheery's e-commerce capabilities may be most important, since online retail sales of physical goods in China made up 20.7% of the country's total retail sales of social consumer goods, growing 19.5% year-over-year , especially since online food sales surged by 30.
To do this, merchants should be selling wherever consumers in a market shop online, which can include marketplaces, individual websites, or other locations. Because of this, firms like PepsiCo may continue to bolster their D2C capabilities with acquisitions and internal investments, and they'll likely roll out digital programs, like PepsiCo's
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The coronavirus is causing massive disruption to education in ChinaParents fret that online learning is a poor substitute for classroom instruction
Read more »
U.S. moves high-level U.S. meeting on China tech, possible new Huawei curbs to March: sourcesTrump administration officials have rescheduled for March 11 a critical meeting ...
Read more »
To curb covid-19, China is using its high-tech surveillance toolsNon-state firms are best-equipped to track people’s movements and contacts
Read more »
China Purchasing Indexes Drop to Record Lows as Epidemic Stalls OutputOfficial gauges of China's factory and nonfactory activity plunged to all-time lows in February as the nation's economy struggled with the coronavirus epidemic
Read more »
Trump might meet leaders of Russia, China, Britain, France on arms controlUS President Trump wants to use the meeting to try to make progress on a three-way arms control deal with Russia and China, the official said. Russian President Vladimir Putin has raised the idea of a summit of what is known as the P5.
Read more »
Mainland China reports 427 new coronavirus cases on Feb. 28, up from day earlierMainland China had 427 new confirmed cases of coronavirus infections on Friday, ...
Read more »