How the toxin went from a menace that killed people to a menace that wastes our money.
than perhaps ever before , and pointing out these trends suck hasn’t stopped them from taking hold. But in the 20th anniversary year of Botox, it’s worth returning to the topic, and in particular the irony at the heart of the increasingly broad use of these injections.The truth is that “preventative” Botox can cause almost as many “problems” as it fixes—it’s not necessarily good, cosmetically speaking, to freeze your facial muscles for decade after decade.
Botulinum toxin has been wreaking havoc among humans for millennia—typically by killing off friends and family whose food or open wounds were infected by certain spore-forming bacteria. But by the late 1970s, ophthalmologists were testing a diluted form in patients with cross eyes, painful eyelid spasms, and more, because of its unique ability to weaken overzealous muscles. Pretty soon, patients and providers noticed botulinum’s cosmetic potential. Dr.
. “And she responded, ‘I know. I’m not spasming there, but every time you treat me there I get this beautiful untroubled expression.’ ”That beautiful, untroubled expression would eventually become a $3 billion dollar industry. In 1991, the pharmaceutical company Allerganto the neurotoxin and renamed it Botox.
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