Parade's stance on emissions reduction, climate justice and innovation are giving the underwear category something to look at.
does not end there,” Parade’s founder, chief executive officer and creative director, Cami Téllez, said in an interview with WWD. Téllez revealed the company is already carbon neutral and is on track to becoming “climate positive” by 2025, leaning on efforts around renewable energy conversion in offices, waste diversion and circular design.
“We really believe this is an important step forward, not just in making promises, but actually backing our climate strategies with real science,” said Téllez. “Next, is to build a coalition of small and Gen Z-led businesses to share the knowledge that we’ve gathered and work together onsolutions for our entire industry by 2023.
In January, the company launched its free underwear recycling program, “Second Life” by Parade, a brand agnostic national underwear recycling program powered by TerraCycle. Since launch, the brand has upcycled roughly 30,000 pairs into things like insulation and carpeting. . By 2023, per its commitments, 100 percent of its cotton will be “responsibly sourced.” And by 2025, 100 percent of its materials, including elastane and trims, are set to come from certified recycled or bio-based sources. Today, Parade’s products use 80 percent to 95 recycled materials. The goal is to get to 100 percent by 2023. Parade’s packaging are already recyclable or biodegradable.
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
BeReal Is Gen Z's New Favorite Social Media App. Here's How It WorksDo you know about BeReal? The social media app is the latest to grab the attention of the younger generation – and its popularity is rising quickly.
Read more »
Inside the Cathartic Bliss of Drain Gang, Gen Z's Emo TorchbearersThe members of Drain Gang — ECCO2K, ThaiboyGoon, BladeeCity, and whitearmor1 — make music that embodies the mystifying experience of being young and online.
Read more »
'No Wars, No Warming': Extinction Rebellion Marches on NYCOrganizers planned the event to \u0022demand that our tax money stop fossil-fueling endless war, and start funding healthcare, green jobs and infrastructure, other climate adaptation measures, and housing.\u0022
Read more »
Letter: In considering catastrophic climate change, first let’s get off “hopium” and face realityA Tribune/Associated Press article claimed that catastrophic climate change is still avoidable through worldwide, immediate, aggressive action to curb fossil fuel emissions and mitigate the environmental
Read more »
They're Moving! Jill Duggar, Derick Dillard 'Say Goodbye' to Arkansas HomeCounting On's Jill Duggar and husband Derick Dillard announced in February that baby No. 3 is on the way — read more
Read more »