Pamela Anderson Interview Smashbox Campaign 2024

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Pamela Anderson Interview Smashbox Campaign 2024
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NYLON talks with Pamela Anderson about her most memorable '90s beauty looks, being in her current makeup-free phase, and her latest campaign with Smashbox.

Pamela Anderson is Zooming in from her cozy Vancouver Island home and baking a loaf of rye bread while she’s doing this interview. “I try to keep up with the Joneses, but the whole hair and makeup crew, hiring photographers to chase me around and retouch pictures thing — I'm not doing that. It's too much work,” she says, makeup-free, with hair that was recently cut a foot shorter for a film role. “I have dogs to look after. My vegetables don't care.

Even so, the actor and model has been making quite the comeback in the last couple of years, including a successfulNYLON caught up with Anderson ahead of the Smashbox campaign launch to talk about her ’80s teased hair, her famedSmashbox’s Photo Finish Primer was a game-changer in the ’90s. Do you remember when it first came out?

I do. Davis is a friend of mine and we hung out in the same crowd. I remember when they started Smashbox Studios and had a studio line of makeup, and I just thought it was genius. Finally, somebody figured out how to make a living in all this, and they did such a great job — and that was a great product. I always call them the OG in this space. What I was really drawn to with the campaign is working with friends and family. This was a fun wink to the past.

It's interesting because I haven't been wearing a lot of makeup lately, or basically no makeup. I felt like primer was the magical-mystery next step, and then I'll figure out what I want to look like when I grow up. I think it's funny because back in the day, I would've loved to have been hired by Smashbox to do a beauty campaign, but I wasn't cool enough.

It’s nice to have this full-circle moment and to be able to feel so embraced. I am enjoying the moment because I know how this world works, and I found a way to be my own best friend and believe in myself before others did. I felt like Smashbox just came around at a perfect time. I'm doing this because I don't want to take myself too seriously. I always have my philosophies and I'm a mother, but I love to have fun. I love glitter. I love to play dress-up. You have to have fun.

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