When it comes to CBD, cannabis and THC-infused wellness brands, the industry has officially blossomed into a full-fledged mainstream consumer products category
With content-rich panels featuring wellness and CBD founders and leaders, including Prima, The Vitamin Shoppe, Shen, Artemis, Flower by Edie Parker, Highline Wellness, and Superette — to name a few — the conference was an opportunity to highlight the power of discovery, community, and idea sharing, primarily in the CBD space.
Since its inception in 2018, The Luxury Meets Cannabis Conference has been the first B2B trade event of its kind to provide a platform for this fast-growing group of lifestyle CBD, hemp and cannabis wellness brands to gain visibility and connect with top mainstream retailers, global media, leading dispensaries,“We started LMCC in 2018 as a small endeavor wrapped in a very big idea around the future of Health, Beauty & Wellness.
1- Although CBD is currently a serious retail category, there's a lot of room for playfulness, storytelling and having a unique POV. Lean into that. “We're treating cannabis and CBD like it's some different category, when it’s really a CPG at this point. I think the future of cannabis retail is tantamount to the future of any traditional retail, which is omni-channel, community-oriented hyperlocal immersive retail experiences.” —“The problem that we as retailers need to solve and look at, is how do we bring the experience that a person gets while shopping online or on Instagram into retail? And I don't mean more selfie moments.
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