The number of premium DStv subscribers on MultiChoice Group’s books in South Africa fell by 4% in the year to end-March 2022.
premium DStv subscribers on MultiChoice Group’s books in South Africa fell by 4% in the year to end-March 2022, but the base is “gradually approaching the point of stability” after years of declines, it said.
The premium segment has been squeezed in recent years by the weak economy, reduced consumer spending power and the arrival on South African shores of international streaming competitors such as Netflix, BritBox, Apple TV+ and Amazon Prime Video — and, more recently, Disney+.Despite the change in the mix of subscribers – lower-tier bouquets have performed well for years – MultiChoice said it has managed to maintain its trading profit margins in South Africa.