Have you heard of the 'sober-curious' movement?
in January 2017. But the 42-year-old from Philadelphia didn’t have a drinking problem. She took part in a 7-year-old annual campaign called Dry January, in which people stop drinking for just 1 month. For Manning, what started as a way to make up for some of the excesses of the holiday season became a lifestyle: elective sobriety.
goals. But on some level, I didn’t believe it was possible to have a fun, normal, full life without alcohol,” she says.a drink. She wasn’t denying herself, and she had no problem being around others who were drinking. “I felt so free, like I was done,” she says.According to the market research firm Yougov, more than 1 in 5 Americans plan to take part in Dry January this year. The campaign began in the United Kingdom in 2013 with 4,000 people, and by 2018, 4 million took part there.
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