New Subaru Crosstrek is proof positive the company knows its buyers

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New Subaru Crosstrek is proof positive the company knows its buyers
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The 2024 Subaru Crosstrek caters to its key demographic, outdoorsy pet lovers.

Among those small details that are designed specifically with active families in mind are wide opening doors, flat-folding rear seats and a standard rubberized floor mat that covers the rear cargo area.

Nearly 24 percent of owners drive their Crosstrek off road, whether on a dirt road or further into the wilderness, twice what Compass owners do. When it's off-road, around 78 percent of respondents said that they want the Crosstrek to be durable, and for it to be able to withstand hard use as a top two box consideration.The new Crosstrek Wilderness allows just that, with standard X-Mode off-road driving capability, 9.3 inches of ground clearance, and exclusive body cladding.

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