When the common name for a common forest pest contains a racial slur, how do you rename it? You create a rebranding campaign, entitled The Better Names Project which addresses this and other insects in need of rebranding.
Female spongy moths laying eggs on a tree in Vermont, 2021. The eggs overwinter on the tree and hatch the following spring.The pest, in this case, is an invasive moth that's been devouring foliage, in its caterpillar stage, since the 1800s. It causes hundreds of millions of dollars in damage each year in the eastern United States.
Acknowledging that"There's no need, really, in 2022 to have racial slurs in insect names," Ware was among the scientists and others who thought the moth needed a new name. "Spongy" is in reference to the egg masses of this species, which are kind of spongy-looking as they overwinter on trees. Plus, this new name fits well with what the moth is called in other languages and countries.
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