Netflix Will Prompt Subscribers to Pay for Users Outside Their Households in New Test to Address Unauthorized Password Sharing (EXCLUSIVE)

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Netflix Will Prompt Subscribers to Pay for Users Outside Their Households in New Test to Address Unauthorized Password Sharing (EXCLUSIVE)
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Netflix will soon launch a test letting primary account holders pay an additional fee for users outside their households — a new attempt by the company to address illicit password-sharing

As with other tests the streamer has conducted, there’s no guarantee that the option to pay for non-household members will end up a permanent part of the service. “We’ll be working to understand the utility of these two features for members in these three countries before making changes anywhere else in the world,” Long wrote in the post.

In addition, Netflix is testing out the ability to let subscribers transfer user profiles to new accounts, which would make it easier for password moochers to pay for their own plans. Members in the three test countries can allow people who share their account to transfer profile information either to a new account or an Extra Member sub account — preserving their viewing history, My List and personalized recommendations info.

In the three test markets, Netflix over the next few weeks will notify members who share their account outside their household about the new options. A member may be prompted to verify their account only if a device outside of their household logs in to the account; Netflix may then ask the user to verify the login from the device by sending a verification code.optional screen reader

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