Netflix’s paid password sharing to roll out 'more broadly' over the next few months
Netflix’s paid password sharing to roll out ‘more broadly’ in the coming monthsThe streaming giant will soon make you pay to add sub-accounts for anyone using your subscription outside of your household.The era of Netflix password sharing will soon come to a close.
Once it launches password sharing, Netflix says it expects some “cancel reaction” in each market but that the long-term benefits of people paying for additional accounts will result in “improved overall revenue.” It doesn’t provide any information on pricing or a specific date, but “later in Q1’23” suggests it could come into force sometime in April.
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