Netflix is often mentioned as an M&A player when a studio or media group is up for sale, but don’t expect the streamer to buy a major Hollywood business any time soon. Co-CEO Ted Sarandos, spea…
Over the years, other than a handful of small animation businesses and VFX studios, the company has focused on acquiring the likes ofproducer Millarworld, in 2017, StoryBots in 2019, and The Roald Dahl Story Company in 2021.
There has also been much talk of Netflix syndicating its content to other buyers after its initial run on the streaming service, but this was played down by Sarandos. “We think we’re taking the right course in terms of offering the content to our members and having it around even after its original run on Netflix. The syndication market, the home video markets that continue to exist today are kind of contracting in a way that isn’t too exciting to build up against, versus this opportunity we have to please our members and fill our members with our content all the way back through the history of our content,” he added.
Sarandos added that when sequels and spinoffs launch, it helps drive eyeballs back to previous seasons and films. He highlighted the example ofappeared in its top ten list when the sequel was released. “It’s a very fluid and dynamic offering in that way and even better, the deeper and richer that library becomes,” he said.
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