Even more big-screen Samsung TVs could be on their way
The news follows just one month afterregistered a new 83-inch OLED, again featuring LG Displays' panels. It's also different to the 77-inch OLED model that was registered in March.
Although Samsung and LG's current partnership focuses on OLED panels, the deal is also expected to expand to LCD displays too, Business Korea reports. So, what does this mean for theIt is: Samsung's 77-inch TVs have used panels from Samsung Display, the firm's display panel division. But it has encountered shortages, so Samsung turned to LG Display to fill the gap.
According to the Business Korea report, Samsung intends to replace BOE with LG Display and Sharp affiliate SDP. That's good news for LG Display, which currently provides around seven percent of Samsung's LCD panels; that figure could rise to 17 percent, which would translate to roughly 1 trillion won in revenue.It could mean cheaper OLED TVs from Samsung, which in turn could help drive OLED TV prices down as rivals compete.
So, if Samsung's buying more panels from LG Display, as seems to be the plan, that increases the options for its TV range – particularly at the more affordable end of the market. More choice and lower prices sounds like a win for everybody.Numbers are still relatively small but if Samsung is filing for regulatory approval for multiple TVs in Korea now, that could mean that we'll see the models on shelves in the US and Europe later this year or early next year.
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