Major League Baseball announced on Monday that it has agreed to an exclusive, multiyear contract with the streaming company Roku, which will air one Sunday game from now until the middle of September.
ESPN baseball reporter. Covered the L.A. Rams for ESPN from 2016 to 2018 and the L.A. Angels for MLB.com from 2012 to 2016.
Roku's package, branded as"Sunday Leadoff," consists of 18 games starting with this coming Sunday's 1:05 p.m. ET contest between theand lasting through Sept. 15. With the exception of two West Coast start times, Roku games will be the first ones taking place in varying exclusive windows. Twenty-four teams are part of the package, including the
MLB will produce the broadcasts and said in its news release that it plans to use"market-focused" broadcasters for the games. The goal, a source with knowledge of the deal said, is to use either local broadcast crews or MLB Network talent with ties to the region. The deal with Roku, which comes two years after select Friday matchups began appearing on Apple TV, is the latest MLB effort to make games available through streaming devices at a time when the linear-cable model is quickly deteriorating. Roku's deal essentially replaces one previously held with Peacock, NBC's streaming service.
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