‘Mission: Impossible’ debuts with $80M over five days, igniting box office but missing expectations

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‘Mission: Impossible’ debuts with $80M over five days, igniting box office but missing expectations
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After a globe-trotting publicity blitz by star Tom Cruise, “Mission: Impossible – Dead Reckoning Part One” launched with a franchise-best $80 million over five days.

This image released by Paramount Pictures shows Hayley Atwell, left, and Tom Cruise in a scene from"Mission: Impossible - Dead Reckoning, Part One." launched with a franchise-best $80 million over five days, though it came in shy of industry expectations with a $56.2 million haul over the three-day weekend, according to studio estimates.

Those costs were inflated, in part, by the pandemic. “Dead Reckoning,” directed by Christopher McQuarrie, was among the first major productions shut down by COVID-19. It was preparing to shoot in Italy in March 2020. When the film got back on track, McQuarrie and Cruise helped lead the industry-wide recovery back to film sets – albeit with someStill, “Dead Reckoning” was hailed as a high point in the franchise.

which began Thursday. “Mission: Impossible” launched a week before one of the biggest box-office showdowns of the year.

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