Caution: Most South Africans end up with nasty debt after BlackFriday.
“While retailers have traded in a tough economy all year, Black Friday presents a much-needed chance to boost profits,” said the company. “The popularity of Black Friday has surged over the past few years. A PwC consumer behaviour study published in 2018, stated 54.6% of South Africans participated in Black Friday deals in 2017, and that 66.5% intended to do so in 2018. A similar growth rate will see almost 80% of SA consumers taking to the shops on November 29 2019.
FNB customers were also hunting deals at Zando, Superbalist, Takealot, OneDayOnly, Dial a Bed, CTM and Dion Wired. During the November 19-26 period in 2018, research by TransUnion found that there was a 37% increase in new accounts, 21% increase in total credit limits for new credit cards, clothing and retail revolving accounts.
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