Microsoft says 'we have lost the console wars' as FTC hearing to block Activision Blizzard deal gets underway
Microsoft says it has"lost the console wars" in a court filing ahead of its legal battle with US antitrust agency the Federal Trade Commission.
The Xbox maker is currently in court to defend its $69bn USD Activision Blizzard acquisition, which the FTC is fighting to block through an injunction ahead of its own internal deliberations. As part of a court filing intended to supplement the five-day case, Microsoft has once again attempted to portray itself the underdog in the console market."Xbox's console has consistently ranked third behind PlayStation in sales," Microsoft wrote in its filing . It added Xbox only has a 16 percent market share, and"trails" with 21 percent of console revenues and shares of consoles currently in use by gamers.
"Xbox has lost the console wars," Microsoft continued,"and its rivals are positioned to continue to dominate, including by leveraging exclusive content. Xbox has consistently ranked third in consoles behind PlayStation and Nintendo". The strategy to paint itself as an underdog is one Microsoft has deployed previously, with varying degrees of success, in its battle with other regulators around the world - most notably in its discussions with the EU, which
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