Mexico City restaurant plans Super Bowl party as NFL marketing pays off

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Mexico City restaurant plans Super Bowl party as NFL marketing pays off
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MEXICO CITY : As the United States gears up for the Super Bowl on Sunday, one Texan restaurant in Mexico City is looking to offer patrons an authentic American experience with a party that promises a stadium-like atmosphere in a renovated warehouse.The restaurant's name, 'Pinche Gringo,' may sound like an

MEXICO CITY : As the United States gears up for the Super Bowl on Sunday, one Texan restaurant in Mexico City is looking to offer patrons an authentic American experience with a party that promises a stadium-like atmosphere in a renovated warehouse.

"Americans can be considered the arrogant brother and we were looking to break the ice with locals. The name gave us a lot of humility and a way to enter Mexico City's cultural life," he added. "It was such an honor that the team gave us their trust to build a beautiful experience for the fans," Defossey said."It was very successful."

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