A growing group of companies are setting up offices in a virtual world called the metaverse to push the envelope and learn more about the emerging technology.
As a snowstorm bore down on Toronto, Aaron Grinhaus spoke fondly about the view from his office — not his law firm’s building in midtown, but the one in the metaverse, where two park benches sit around a water fountain and the sky is a gradient of denimblue.“It’s got a park bench and some nice foliage around. So we can sit outside and have meetings, even if it’s snowstorm in Toronto.”
Grinhaus has been representing clients involved in bitcoin, cryptocurrency mining, and other ventures relating to cryptocurrencies and other emerging technologies for several years. He wrote the first legal textbook on blockchain law in 2019 — blockchain is the technology that underpins cryptocurrency transactions — and is the co-director of the Osgoode law school’s blockchain law program.Grinhaus describes the metaverse as an internet-based environment where people can interact and transact.
But Peterson said organizations need to consider how they will approach things like ability, identity and accessibility in these new spaces, something EY’s metaverse lab is currently exploring. “I’m not cutting any corners. What we are doing is we’re augmenting or supplementing what we do today with the new technology to enhance communication.“
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