A McDonald's is pushing back on reports that its menu price hikes are greater than the inflationary rates. The average cost of a Big Mac is $5.29, according to a company executive.
McDonald's U.S. President Joe Erlinger is trying to dismantle rumors that the company significantly pumped up prices beyond inflationary rates. "Recently, we have seen viral social posts and poorly sourced reports that McDonald’s has raised prices significantly beyond inflationary rates. This is inaccurate," Erlinger wrote in a note to customers Wednesday. Although high-priced burgers exist, he said that this is an exception, not the norm.
29, an increase of 21% with all the inflationary pressures factored in from the past few years, he said. Erlinger said the company's franchisees, who operate more than 95% of all restaurants in the U.S., are in charge of setting menu prices for their restaurants. These prices reflect the increased costs of running their businesses.
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