McDonald's has been raising menu prices and customers are eating it up. Sales at McDonald's U.S. restaurants open at least 13 months jumped 3.7 per cent in the second quarter, the company said Tuesday.
and customers are eating it up.
That growth was driven by higher menu prices and "value offerings" on its regular menu and through its app, according to McDonald's., both because their own costs are rising and because they see that customers are not shying away from paying more. But consumers could push back eventually, so McDonald's is taking baby steps.
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