Design and Decor: Deeper and Greener: Lessons from Stockholm Design Week By Malibongwe Tyilo
Where does a region whose design aesthetic is considered among the most influential in the world go to next? The answer might be found during #StockholmDesignWeek2019 at the Stockholm Furniture & Light Fair.According to statistics compiled by the Swedish Federation of Wood and Furniture industry/Trä-Och Möbelföretagen , the total production of furniture in Sweden was estimated at R35.8-billion in 2018, with exports estimated at R26-billion.
More than 40,000 visitors gather annually in freezing February to view and shop works from more than 700 exhibitors, making the week a key event for design enthusiasts. February 2019 was no different. Four out of five exhibitors are from the Nordic region, and a familiar and visually appealing Scandinavian aesthetic was, naturally, the defining look of the fair. However, beyond the exhibitions, the week is also an opportunity for the host country, Sweden, to present its outlook on design.
Beyond the historical, there were many variations of the Scandinavian design look. See some highlights from the walk-through video below for a quick refresher of why Scandinavian design remains a perennial favourite. This award-winning Stockholm-based design duo is made up of Swede Fredrik Färg and French-born Emma Marga Blanche. Since founding their studio in 2010, the pair has received numerous accolades including being named Designer of the Year.
Carlsen’s seaweed lounge chair design was a favourite at the fair, eventually going on to win the Best Performance award for 2019 by the Greenhouse Jury of industry professionals. The idea is to make products that go beyond a single product life cycle for a single user that might eventually end up in a landfill, and instead, think of products that can be transformed into something else, or at best be compostable.
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