The ability of college athletes to monetize their name, image and likeness has begun to trickle down to high schools.
Johnuel"Boogie" Fland shoots hoops in the gymnasium of Archbishop Stepinac High School in White Plains, N.Y., Monday, May 2, 2022. Fland is among a growing number of high school athletes who have signed sponsorship deals for their name, image and likeness following a Supreme Court decision last year that allowed similar deals for college athletes.
Jackson and Fland, both of whom are ranked as top college prospects for the 2024 graduating class, are paid a percentage of sales on a merchandise company’s products carrying their likeness and four-figure monthly checks to post about the brand on social media. Karissa Niehoff, CEO of the National Federation of State High School Associations, said NIL rights for high school athletes could prove disruptive, but she tempered her criticism, saying, “I don’t think we’re going to see a lot of this.”
Generally, college and high school athletes can use sports agents to market their name, image and likeness, but they are not permitted to hire agents to represent them professionally without endangering their eligibility. The standard fee for marketing agents is 15-20% of an athlete’s NIL deal.High school athletic associations in states where NIL deals are permitted bar students from using their school names and team logos in the deals they strike.
Higgins is continuing her volleyball career at Oglethorpe University in Brookhaven, Georgia, this fall. Former Texas high school football star Quinn Ewers is another exception to the norm of modest earners. The highly touted quarterback chose to forgo his senior year to enroll early at Ohio State University last year, a move that allowed him to sign a reported $1.4 million in NIL deals before arriving on campus last summer. Ewers played only two meaningless snaps for the Buckeyes last season before choosing to transfer to the University of Texas.
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
USC wins 2nd consecutive NCAA women’s beach volleyball titleThe top-seeded and No. 1-ranked Trojans defeat Florida State, 3-1, Sunday to win their second consecutive NCAA women’s beach volleyball championship.
Read more »
The Weekender: Texas is Basically Just Nebraska, NCAA Proposes Another Hoops Media Timeout, and Agiye Hall Disses Bama FansThe Weekender: Texas is shockingly comparable to Nebraska lately, the NCAA might add *another* media timeout to college hoops and a former Bama receiver criticizes Tide fans.
Read more »
One pitch away from seeing their season end, Deer Park somehow pulls out 4-3 victoryReanna Niemann, Kayla Zaid and all the rest of the Deer Park High School girls softball...
Read more »
In the WNBA, lack of roster spots is an expanding problemWomen's basketball might be the most competitive job market in U.S. professional sports.
Read more »
Alabama lawmakers claim LGBTQ school bathrooms are an ‘issue’. Where?During the floor debate in the Alabama House, two members said they believed male students were using female bathrooms at school. So, we did some digging.
Read more »
Ohio State, NIL Collectives Walking Fine Line Between Staying Competitive and Staying CompliantAs two collectives have launched to fund NIL deals for Ohio State athletes, OSU is striving to strike the right balance between staying competitive and avoiding NCAA violations.
Read more »