Updates mean shoppers can hunt for gems with greater ease.
“We think that every existing garment should be re-worn, appreciated and taken care of as long as possible,” said Liisa Jokinen, the app’s cofounder. “Our long-term goal is to make secondhand the first choice for more people.
To achieve this goal, secondhand shopping needs to be more accessible, compelling and easier than before, and we hope that Gem in general, and the new category browsing feature in this update, will help with this.”to make a shopper’s search for secondhand simple. In the case of Gem, revenue is generated from affiliate shopping sales, though no recent figures were provided.
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