Proposing dine-ins at top restaurants and stays at the likes of the Four Seasons Hotel and Waldorf Astoria, the release arrives as travel continues leaning into high-end experiences.
Miu Miu inks licensing deal with L’Oréal LuxeLooking to attract luxury travelers, the state agency has published a new guide focused on high-end experiences. Image credit: Illinois Office of TourismThe Illinois Office of Tourism is advertising the many ways that the state and its biggest city could be a desirable destination for affluent travelers.that detail the high-end offerings peppered around the “Middle of Everything.
In the “Luxe” itinerary collection and a 30-second video, Chicago is the star. The city’s opulent hotels, shopping districts, experiences and eateries are featured throughout the various guides. “A visitor can land at one of our commercial gateways or various private airports and base themselves in The Magnificent Mile district which houses the luxury epicenter of it all — from the world's top-rated and favorite hotels like The Peninsula Chicago, The Ritz-Carlton, Waldorf Astoria, The Four Seasons or our newest luxury addition of The St. Regis Chicago with private butlers to cater to every need,” said Mr. Thomas.
Local teams also dig into the culinary wonders seen in Chicago, which is home to numerous Michelin-starred restaurants. The first Filipino restaurant to be awarded a Michelin star, Kasama, is on the list as well. Also included is Indinee, Chicago’s premier Indian institution to receive the honor. High-end dining often serves as a center point in tourism boards' commercials. Image credit: The Girl and the Goat). In the United States, cities have been embracing prestige trends like top-end wellness and influencers, and showcasing them in their campaigns , the California location’s advertisement read very similar to Chicago’s current move. In line with “Luxe By Illinois,” opulent experiences were celebrated.
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