Music discovery platform LÜM is transitioning into an NFT-first platform aiming to connect fans to artists
... [+]Music discovery platform LÜM is transitioning into an NFT-first platform aiming to connect fans to artists with exclusive content, experiences and merchandise. LÜM’s initially launched in 2020 as a streaming and discovery application enabling emerging artists to circulate their music to larger audiences, grow their fan base and make money.
Tishawn Gayle, COO and Partner of Compound Entertainment & Manager to artist Ne-Yo, sees NFT’s as the future of music due to their utility. “The minute that artists, fans, and brands fully understand all the functionality that an NFT brings to connecting with their favorite song or artist, it will change how we promote, consume, and distribute music forever. If we are paying attention to the evolution of music, technology is telling us that it's time to level up once again.
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