“I want to know that I’ve made this world just a little bit better. I chose dogs.” NDogsLB's daredevil founder Jeffrey Beri on risking his life to end the dog meat trade in China and why stricter animal-welfare laws are critical to preserving our planet
, their captors and persecutors reveal their mercilessness and diminishing discord with humanity.
Later, Jeff will introduce me virtually to his own dogs, all rescues, during their collective nap times, where they’d be resting peacefully on plush faux-fur beds. Jeff has three beautiful rescue Belgian Malinois: Yellow, Stam, and Prince, Jeff’s protector, a dog meat survivor from China. “The butchers were chasing him in Beijing when I was able to literally cut them off, get him in my car, and rush him off to the Beijing Sanctuary.
“The butchers hate me, the traffickers hate me and many of these countries that don’t enforce animal welfare laws hate me. I’ve been detained, who knows how many times,” he says, shortly after we’ve exchanged hellos. He explains that being “detained” is a completely expected part of what he does. He’s been followed by the Secret Service in China, “sometimes 25 of them at a time.” They’re everywhere Jeff is: following him on foot, on bikes, blocking his car.
“That could have ended my life right there. They run, shoot and then aim. That’s how they work. They’re all kids and they’re thugs, they’re basically thugs. They’re criminals. That’s why, when Jeff informed me that many of the dogs were sold by their owners for a small sum to the butchers because of their age or sudden inconvenience, regardless of the torture that would await them, I realized that this defines the root of problem.Further, animals — and our treatment of animals, our mindset around animals — define the true depth of, or lack thereof, our own humanity.
Therefore, as someone who values life, you’d have to agree that the way many of the dogs are acquired is criminal at best, and their manner of execution inhumane. “First of all, when they’re tossed in cages and transported, they’re stuffed into chicken cages, sometimes 10 cages high in 110, 120-degree temperature. Many of them suffocate and they’re all on top of each other,” Beri says. “Think about the bottom row and 10 rows up and all the cages on top of each other, squished inside. That’s the transportation process for the dog meat trucks.
NDLB has developed educational initiatives to create waves of awareness throughout Chinese communities. “What we do in China is we allow–for example, prior to COVID–the kids from the Animal Agricultural College of China, they would come on weekends and stay over the weekend and work at our sanctuaries, working with the dogs, and [we’re] teaching them about compassion,” Jeff explains.
His father, who passed away three years ago while Jeff was in China, was also supportive of Jeff leaving his stable existence as a master jeweler behind to put his life on the line for the heart-rendering purpose of saving dogs. “Ferragamo ties, Ferragamo shoes, Ralph Lauren black label suits, 10 black suits, all lined up in the closet,” he recounts, of the world he left behind. “But I wouldn’t trade a thing. There’s nothing like going in and saving lives and then getting them to trust again.
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