Local consignment store window display aims to make powerful Earth Day message
changed its usual fashion-forward window display into a giant pile of clothes to visually represent what fast fashion, wasteful practices and the fashion industry does to the planet.
When doing their own research, the pair found out the fashion industry produces 12 million metric tons of carbon dioxide each year and uses 93 billion cubic metres of water, which is enough to meet the needs of five million people.They decided more people should know about the environmental impacts the industry makes.
“We just want the information to spread so that hopefully people start consigning more or realizing that if they have an item that is damaged, or has a hole, there is another option than putting it in your garbage can,” Hamel said.“People are really thankful for the message and reminder. Horrified by some of the facts, but again it’s a good reminder where our money goes and how it impacts the earth,” Esmits added.
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