Liberty Media CEO Says Formula One Circuit Not For Sale

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Liberty Media CEO Says Formula One Circuit Not For Sale
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“That should stop any discussion that anyone says that our friends, the Saudis, are going to buy it next week or something like that,” said Greg Maffei during an investors conference interrupted by an animal rights activist protesting sponsorship of the Iditarod dog-sled race.

John Malone’s Liberty Media paid $4.4 billion to buy the motorsports giant in 2017 and has since invested to boost the consumer appeal of the auto racing series, a marquee event for TV sport channels worldwide. Paramount+ recently became an official partner of the racing cars circuit as Formula 1 increases its profile online.

In January 2023, media reports pointed to Saudi Arabia offering a $20 billion bid for the marquee race car series, which Liberty Media rebuffed. Maffei also discussed stepped up competition for Liberty Media’s audio entertainment powerhouse SiriusXM from traditional free radio and music subscription services like Spotify and Apple Music. “We do see increased competition, but we continue to get our share of customers particularly high end customers because of the ease of use of the product,” he told the investors conference.

And Maffei said Howard Stern wasn’t going anywhere soon after renewing his contract with Sirius Radio for

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