Legend Manqele tells of how he went from walking Jozi’s streets for work to running an all encompassing media house, The Bar Group.
For The BarLeader TV to produce a reality show Manqele approaches the well-known person he would like to capture or makes a deal with them when they leave the production company. For filming, editing and broadcasting to happen, Manqele says, “Something about you must have mass appeal; people must want to talk about you the next day.”
In addition to showcasing the black come-up story, each show has a spectacle factor. Although Manqele doesn’t outright admit that the lead’s story must stir pots when screened on television, it’s a thread that runs through the bulk of the production house’s reality shows. WithSomizi & Mohale: The Unionnot only lets the viewer into Shauwn Mkhize’s life of ridiculous excess but it follows her journey to court when a tax evasion case with the South African Revenue Service is concluded.
“It’s not always perfect though,” adds Manqele, knowing that the question about Being Bonang is coming up. In October last year, the show’s star, Bonang Matheba, took to Twitter to talk about her experience of making the reality show just before the season finale aired.
But armed with the conviction that “print shouldn’t be dying” and a pocket full of the money from the production house’s income over the years, the acquisition ofwas a no-brainer, because it fits into The Bar Group’s mission of capturing and distributing information.brand, Manqele focused on refining the magazines’ editorial output, changing the look and feel of the physical product and reducing the number of units that are printed.
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