The Stand Up Against Street Harassment program aims to educate one million women and men on ways to intervene as bystanders and create a safe space for victims. LOrealParisUSA
is launching a global anti-street harassment program. The Stand Up Against Street Harassment program aims to educate one million women and men on ways to intervene as bystanders and create a safe space for victims.WWD
"Before equal pay, before the famous glass ceiling in the [workplace], even before education," added Viguier-Hovasse."That was true in all the countries where we conducted the research." The brand partnered with Ipsos to conduct field research across Canada, France, India, Italy, Mexico, Spain, the UK and the US.
With the help of an NGO called Hollaback!, L'Oréal will help both support victims and encourage bystander intervention."They put together a very good, simple method, called the 5Ds," said Viguier-Hovasse. These include:"Distract, Direct, Delegate, Document and Delay."
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