KITTERINGHAM: Why I unfollowed 500 social media accounts this month
Over the past few months, I’ve noticed that I’ve been disappearing into my phone for longer and longer periods, endlessly scrolling Instagram and Reddit and it wasn’t doing me any good. I’d be scrolling while doing chores around the house, during the small amount of time I have off with my wife and even right before bed I’d be crouched over by the charger flipping past dumb videos. It was pretty bad.The first thing I did was turn on a time limit for those apps on my phone.
Essentially, Instagram was acting like a big advertising platform and I was just consenting to get 2,000 corporate advertisements every day. I either wasn’t getting any actual meaningful interaction out of it, or I was being overwhelmed by how bad the world was. I felt hollow as I scrolled. When I first had the idea, I got a bit ahead of myself an unfollowed one big batch. In all, I’ll unfollow about a quarter of the accounts with which I started. It’ll hopefully make a big difference.
I found an app that redirects the user to a calming pause screen, asks the user “is this important?” and basically disrupts the brain’s neural pathway that makes it so easy to get sucked into scrolling on apps.
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