Justin Bieber, Scooter Braun, Demi Lovato & More Are All Investing in This Hydration Brand

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Justin Bieber, Scooter Braun, Demi Lovato & More Are All Investing in This Hydration Brand
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The hydration company is now in business with a long list of bold-faced names.

. "I tried it and, at first, I used it after a night out drinking, but as I started to do more intense cardio, I switched over to using it for that instead, because [other brands like] Gatorade or Body Armor are filled with sugar and ingredients that I don't know how to pronounce," he explained. "This was a happy alternative and actually has a technologically patented formula.

"I’ve been doing angel investing for six and seven years," he added. "Rather than just putting up capital, I like to get behind a company. Unlike most people who may just take a small upfront check and post on their social media accounts about a brand, I like to take a more organic push so that I can help affect it on the backend -- learn the business and help with expansion."

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