It marks the deadline for the FDA’s approval process on synthetic nicotine products. Any company that has not received approval by the date will have to remove its products from US stores.
July 13 is the deadline for the Food and Drug Administration’s approval process on synthetic nicotine products.
“Today, young people see vaping as cool. It was the kids who never would have smoked, and if you don’t get your arms around that fast, you’ll have another 30-year problem,” said Matt Myers, president of the Campaign for Tobacco-Free Kids. The law meant companies such as Juul, which controlled as much as 70% of the U.S. vaping market at the time, could only sell tobacco-flavored and mentholated tobacco products. Myers says the law was written in such a way that it allowed for loopholes. However, as other companies began creating synthetic nicotine that used no tobacco, which is why to this day, dozens of flavored vaping products are sold in convenience stores and gas stations nationwide.
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