Items range from a £5 tote to a £30 teddy aff
John Lewis has launched its highly anticipated Christmas advert with a range of merchandise to go with it.
As the advert goes on, the man continuously struggles to master skateboarding in the build-up to Christmas. John Lewis shoppers are left questioning the reason behind the skateboarding practice until the final scene when a social worker arrives with young teenager Ellie.The advert is almost entirely devoid of product placement except for two brief glimpses of the retailer's Lewis Bear toy.
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