John Lewis Christmas ad release date and what it's about

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John Lewis Christmas ad release date and what it's about
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Some people see the John Lewis advert as an unofficial start of the countdown to Christmas

Some people like to wait until December before they embrace all things festive, while for others the Christmas spirit seems to arrive as soon as Halloween is over.

The campaign also usually includes a cover version of a popular song. Previous years Ellie Goulding's version of Elton John's Your Song, AURORA's cover of Oasis' Half the World Away, and Lily Allen covering Keane's Somewhere Only We Know.READ MORE: Get a free National Trust pass worth up to £50 for your family day out this autumn

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