The Nathan's Fourth of July hot dog eating contest no longer cuts the mustard for all-time eating great Joey Chestnut.
The 16-time winner of the contest, including every year since 2016, will not be competing at this year's contest, according to Major League Eating. And it's all over his decision to endorse vegan hot dogs instead of Nathan's.
Nathan's, the venerable Coney Island hot dog brand, has long required eaters not to endorse a rival brand if they are going to compete in the country's most famous eating contest. Chestnut is endorsing the Impossible brand, the popular purveyor of vegan burgers, hot dogs and sausages,Chestnut, 40, won the contest every year from 2007 to 2014 and then every year from 2016 to 2023. Matt Stone won the contest in 2015, eating 62 dogs to Chestnut's 60.for most hot dogs -- and buns -- consumed in 10 minutes with 76 eaten in 2021.
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