Individual travelers will soon be able to visit Japan without visas, just like in pre-COVID-19 times. Electronics stores, airlines and various tourists spots have big hopes for a revival of their businesses.
The city of Nara, famous for its temples, shrines and sake breweries, is banking on the return of tourists from other parts of Japan along with those from abroad. A pastoral getaway with deer roaming free in parks and glorious autumn foliage, it’s a destination recommended for people worried about risks of visiting crowded destinations, said Katsunori Tsuji of Nara Prefecture’s tourism promotion division.
About 10 years ago, Chinese tourists, visiting in huge groups to snag European luxury brands and even high-tech toilet seats, bought so much their purchases were known as “baku-gai,” combining the Japanese words for “explosive” and “purchase.”Some 32 million foreign tourists visited Japan in 2019, before the pandemic. The travel and tourism sector then contributed more than 7% to Japan’s economy, according to the World Travel & Tourism Council.
“The impact incoming visitors have on the Japanese economy is said to be some 5 trillion yen , so we have great hopes about what we can expect,” ANA Chief Executive Shinichi Inoue recently told reporters.
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