Adidas has ended its fashion partnership with Beyoncé, the Wall Street Journal reported on Tuesday, citing people familiar with the matter.
If confirmed, it would mark a second high-profile split between Adidas and a celebrity partner after the German sportswear giant ended its collaboration with Kanye West over his antisemitic comments.
Adidas, which signed a deal with Beyoncé in April 2019 to relaunch her brand Ivy Park, declined to comment. The Hollywood Reporter was the first to report the sportswear giant and the American pop star cut ties, saying last Thursday the decision was mutual and citing “major creative differences”.YOU MIGHT ALSO LIKE:
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Ivy Parked! Adidas ends partnership with Beyoncé — WSJAdidas has ended its fashion partnership with Beyoncé, the Wall Street Journal reported on Tuesday, citing people familiar with the matter.
Read more »
Beyoncé gives Adidas a new headacheLosing iconic singer takes away another route for German sportswear manufacturer to reach wider range of customers
Read more »
Tshwane homelessness mainly a result of unemployment, report findsThe Unit for Street Homelessness counted 4,177 homeless people in the City of Tshwane
Read more »
Broos’s blow-up an unnecessary and unacceptable distraction for nervy BafanaWith Bafana Bafana’s backs to the wall in Monrovia, let’s hope the head coach can bear to watch the whole match.
Read more »
Broos’s blow-up an unnecessary and unacceptable distraction for nervy BafanaWith Bafana Bafana’s backs to the wall in Monrovia, let’s hope the head coach can bear to watch the whole match
Read more »