It’s counter-cyclical, inflation-beating, and tastes good.
Just as there’s a robust secondary market for collectibles and fine art, so too for wines and whisky.
The average Oeno client grew their capital by 12.4% in 2020, and by 15.5% in 2022 – measured in sterling. Over time, the returns have ranged from 11-15%, says Doerr. Of the top 10 performers of the Liv-ex 1000 between 2018 and 2023, most were from Burgundy, and most are extremely difficult to obtain. The wine heading up the list is the Armand Rousseau Gevrey-Chambertin Clos St Jacques 2010, which increased by a remarkable 115.2% from January 2018 to January 2020.
During these periods, collectors were inclined to shift their funds from volatile financial investments to alternative assets – and fine wine and whisky, like gold, benefitted. Proper storage is vital to the safeguarding of the assets against temperature fluctuations, humidity, light and vibration.Both wine and whisky improve in quality with time. That drives demand and makes a fine wine a naturally appreciating asset, even in dire economic times.
Clients also have the option of storing their own stock at the same government-bonded warehouse via a third party, and receive regular verified pictures of the stock.
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