Investing in South Africa’s women entrepreneurs will pay rich dividends

OPINION| Investing in South Africa’s women entrepreneurs will pay rich dividends - Six actions businesses and funders can take to encourage women entrepreneurs

About seven years ago, the United Nations introduced the concept of gender-aware economics and transformative financing. The idea is that funds and other investment vehicles become aware of what they are investing in, taking the time to consider different assets and businesses with a focus on financing women entrepreneurs.

Mastercard’s Index of Women Entrepreneurs tells us that South Africa is one of only 12 economies where women entrepreneur numbers are growing. However, while South Africa moved up one place from 2020 to rank 37th in 2021, with a score of 54.9, women’s advancement remains hampered by less supportive entrepreneurial conditions compared with other global economies, such as the US.

As a woman leader, I experienced many challenges while trying to break through the glass ceiling and there have been many moments where I have had to draw on my inner strength and my personal support network to persevere.

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